職位概述

我們正在尋找一位經驗豐富的兼職市場推廣主任加入我們的團隊。此職位需與管理層及外部市場推廣代理公司緊密合作，負責數位推廣、內容及網上銷售。

我們是小團隊，因此此職位涉獵範圍較廣。我們不期望一個人樣樣皆精，會在合作過程中因應你的強項調整實際職責。

工作範疇

• 數位廣告：策劃、執行及優化 Meta Ads、Google Ads 投放，並持續追蹤成效數據，優化廣告表現及投資回報。
• 創意及企劃：制定內容方向、撰寫文案、編排內容日程。
• SEO / SEM：支援基礎 SEO 及 SEM 操作，提升網站及品牌曝光。
• 社交媒體及客戶溝通：日常社交媒體經營、社群互動及客戶查詢處理。
• 網站及電商：管理網站及網店表現，更新產品頁面及內容，並專注提升網站流量及轉化率；協助訂單及售後跟進。
• 以及其他因應業務需要的推廣支援工作，例如內容拍攝協調、線下活動等。

入職要求

• 經驗：具備至少 3 年廣告或傳媒行業經驗，或同等市場推廣工作經驗。
• 專業知識：具備電子商務經驗，並對健康相關產品有興趣。
• 語言：粵語書寫及口語流利，具備基本英文工作能力。
• 靈活性：每週能工作三天，並能按需要回到辦公室。

優先考慮

• 曾於廣告公司或內部市場推廣部門工作
• 具備健康、保健品或醫藥類品牌經驗
• 具備設計、攝影或影片剪接能力
• 具備 Shopify 實際操作經驗
• 具備中英雙語文案能力

Job Summary

We are looking for an experienced Part-time Marketing Executive to join our team. You will work closely with management and our external marketing agency on digital marketing, content, and online sales.

We are a small team, so the role is broad by design. We do not expect one person to be strong in every area — we will shape the responsibilities around your strengths as we work together.

What You Will Work On

• Digital Advertising: Plan, run, and optimise Meta Ads and Google Ads campaigns, and track performance data to improve results and return on investment.
• Creative & Planning: Develop content directions, copywriting, and the content calendar.
• SEO / SEM: Support basic SEO and SEM efforts to increase website and brand visibility.
• Social Media & Customer Communication: Manage day-to-day social media, community engagement, and customer enquiries.
• Website & E-commerce: Manage website and online store performance, keep product pages and content up to date, with a focus on traffic and conversion; support order and after-sales follow-up.
• Plus other marketing support as the business requires, such as coordinating content production or offline activities.

Requirements

• Experience: Minimum 3 years in the advertising or media industry, or an equivalent marketing role.
• Expertise: Experience in e-commerce and an interest in health-related products.
• Language: Fluent written and spoken Cantonese; working English.
• Flexibility: Able to work three days per week and attend the office when required.

A Plus

• Previous experience in an agency or in-house marketing department
• Experience with health, supplement, or pharmaceutical brands
• Design, photography, or video editing skills
• Hands-on Shopify experience
• Bilingual copywriting